Features
Song analytics: the top ten tracks with plays, the 0 to 100 score and track affinity, for any artist
Song analytics in Opah reads each of an artist’s top ten Spotify tracks every 24 hours: lifetime plays, the track’s own 0 to 100 popularity score, and track affinity, the track’s share of current popularity divided by its share of lifetime plays. Above 1 a track pulls more demand than its size says; below 1 it coasts. For any artist you add, yours included.
$0.99 a month for your first 3 months on Opah Core, then $19. Cancel any time. Chartmetric is $60 a month for 10 artists; Opah is $19 for 3 or $39 for 10.
- Its lifetime plays
- 7.3M
- The flagship, at 744M plays
- 0.17×
Measured , artists anonymised.
Which track is pulling, and which is coasting
Plays say how big a track is. The score says how much it is played now. Put the two together across the top ten and every track gets a ratio: this artist’s 744M-play flagship reads 0.17, a hit coasting on its history, while a 7.3M-play track reads 17.25, pulling far more demand than its size would predict. That is the track to put an ad behind.
Both inputs are Spotify’s real numbers and the ratio is defined on the page, never a made-up unit. Spotify for Artists shows plays and the score separately and never the contrast.
What Opah reads per track
Every 24 hours, for the top ten tracks of every artist you add.
- Lifetime plays
- Spotify's play count for the track, kept daily so the gain between reads is the plays it earned
- Every 24 hours
- Track score
- Spotify's 0 to 100 popularity for the track, as Spotify reports it
- Every 24 hours
- Track affinity
- Popularity share divided by play share across the top ten; a defined ratio
- Computed
- Plays per listener
- Top-ten plays divided by monthly listeners, the depth of the catalogue; in the Playbook, per artist across the niche
- Computed
- Release
- The album or single the track belongs to, with its release date and label
- Every 24 hours
- In the ads
- A Spotify track or album link appearing in the artist's Meta ads reads as a campaign in flight
- Every 72 hours
What a good number looks like
“The popularity is calculated by algorithm and is based, in the most part, on the total number of plays the track has had and how recent those plays are.”
Spotify developer documentation, Get Track (opens in a new tab)
So a track’s score rewards plays this week over plays last year, and a track with a high score and a small play count is the one the audience is choosing now. Affinity makes that comparable across a catalogue: 1 means a track’s current demand is in step with its size; the further above 1, the more it is under-exposed. The Playbook reads the same per artist, as plays per listener, so a deep catalogue and a one-hit catalogue sit apart.
How to read these numbers
- The score lags
- Spotify's own words: "the popularity value may lag actual popularity by a few days: the value is not updated in real time."
- Affinity is relative
- A ratio across one artist's top ten says which of their tracks is pulling. It does not compare a track to another artist's.
The other things Opah does
Every plan includes all of them. Each has its own page.
- Artist analyticsone artist across five platforms, nothing to connect
- Audience demographicscities from Spotify, age and gender from EU and UK ads
- Niche Playbookup to six artists read as one market
- Compare artistsany artists you name on one axis
- Spotify popularity scorethe 0 to 100 number, daily
- Market affinitythe cities your niche is heard in and you are not
- Audience engagementlikes, comments, views and saves per post, by format
- Smart linksone page per release, with first-party geography
- Ad creative analysiswhat the ads in your niche are made of
The other half: the ad that pushed the track
A track that starts pulling usually has a reason, and the ad gallery on the same page often has it: the ad whose link goes to that track, dated. Read the affinity spread beside the campaign timeline and the push is visible.
Questions
More on the FAQ.
Can I see streams per song for any artist?
What is track affinity?
Is the track score the same as the artist's popularity score?
Does Opah know when a song is being promoted?
Does Opah read playlist positions for a song?
The track that is pulling, read every 24 hours
The first numbers arrive the same day.
$0.99 a month for your first 3 months on Opah Core, then $19. Cancel any time. Chartmetric is $60 a month for 10 artists; Opah is $19 for 3 or $39 for 10.