Use cases
Opah for artist managers: every artist on the roster, and the artists they compete with, read daily
An artist manager uses Opah as one axis for the whole roster: every artist you manage and the artists each one competes with, read on the same schedule with nothing to connect. The dashboard ranks the movers each morning; each artist has a page and a Playbook; every Meta ad any of them runs is kept and dated beside the Spotify series.
$0.99 a month for your first 3 months on Opah Core, then $19. Cancel any time. Chartmetric is $60 a month for 10 artists; Opah is $19 for 3 or $39 for 10.
Measured , artists anonymised.
Two ends of the roster, same days, same axis
A roster is uneven, and Opah reads whatever each artist has. The independent with no Spotify rank has a popularity score that moved across a release; the headliner has a rank that moved 270 to 332. Both sit on one axis over the same days, and the ratios that hold across sizes, fan conversion, plays per listener, audience against output, make the two comparable where raw counts cannot.
Put each artist’s competitors in their Playbook and the roster reads as a set of markets, each with its own openings and its own creative recipes.
A manager's week in Opah
What the product gives a manager each day of the week.
- Monday
- The movers: every artist you track ranked by the change in their Spotify numbers since last week
- Dashboard
- Tuesday
- The ads the competitors started: format, first line, button, destination, on each artist's Playbook
- Meta ads
- Midweek
- Each artist's cadence and format read against the niche's, and audience against output per platform
- Behavior
- Release week
- Ads and posts set against release day beside the niche's release cycle; the link page for the release
- Release cycle, Smart links
- Friday
- The Next Moves on each Playbook: the market, the creative, the button the data supports
- Next Moves
- Any day
- Each artist's page with the day of its last read per platform printed
- Artist analytics
The release cycle, for the roster and for the niche
The same instrument for an artist you manage and for the artists they study.
Ads above the line, posts below it, 21 days either side of release day. For the artists Opah tracks, both peak on the day and the ads keep starting into the second week. A manager reads the niche’s curve before setting an artist’s start day, then reads the artist’s own curve after the release to see how it compared.
Days with activity as a table
| Day | Ads started | Posts |
|---|---|---|
| -21 | 30 | 8 |
| -20 | 13 | 8 |
| -19 | 17 | 8 |
| -18 | 34 | 7 |
| -17 | 57 | 10 |
| -16 | 28 | 10 |
| -15 | 52 | 13 |
| -14 | 47 | 11 |
| -13 | 40 | 11 |
| -12 | 23 | 8 |
| -11 | 41 | 7 |
| -10 | 134 | 12 |
| -9 | 230 | 16 |
| -8 | 111 | 23 |
| -7 | 106 | 22 |
| -6 | 54 | 11 |
| -5 | 31 | 18 |
| -4 | 79 | 25 |
| -3 | 90 | 22 |
| -2 | 156 | 27 |
| -1 | 196 | 26 |
| release | 423 | 94 |
| +1 | 141 | 29 |
| +2 | 108 | 26 |
| +3 | 165 | 29 |
| +4 | 171 | 29 |
| +5 | 158 | 15 |
| +6 | 230 | 23 |
| +7 | 199 | 31 |
| +8 | 44 | 22 |
| +9 | 76 | 26 |
| +10 | 99 | 19 |
| +11 | 155 | 17 |
| +12 | 172 | 28 |
| +13 | 267 | 19 |
| +14 | 131 | 12 |
| +15 | 40 | 16 |
| +16 | 16 | 7 |
| +17 | 41 | 7 |
| +18 | 80 | 7 |
| +19 | 50 | 9 |
| +20 | 29 | 9 |
| +21 | 44 | 10 |
The plan that fits
Three plans, priced by how many artists you track. Every plan reads every platform.
- Opah Core: $19 a month for 3 artists
- Opah Suite: $89 a month for 30 artists
Ten slots: three or four artists you manage and the two competitors each one studies, in a Playbook per artist. Every slot reads every platform; a slot can be swapped when the roster changes.
A larger roster, or a label, takes the thirty-artist plan.
Opah for the other roles
The same product and the same plans. Each role has its own page.
The pages behind this one
Each read a manager makes has its own page: comparing artists, the Playbook, the release rollout as the market runs it, and what the artists in a niche run on Meta.
Questions
More on the FAQ.
How does a manager set Opah up for a roster?
What does the Monday read look like?
Can I compare artists of different sizes on the roster?
Does Opah replace Spotify for Artists access to each artist?
What does a release look like across the roster?
The roster and its competitors, read daily, nothing to connect
The first numbers arrive the same day.
$0.99 a month for your first 3 months on Opah Core, then $19. Cancel any time. Chartmetric is $60 a month for 10 artists; Opah is $19 for 3 or $39 for 10.